How Did LeLo Consulting Cut Delivery Costs by 50% with Marketing Outsourcing?

Client Overview

About LeLo Consulting

LeLo Consulting is a business consulting and digital marketing services company supporting U.S.-based clients across brand strategy, SEO, website optimization, content creation, social media strategy, campaign development, and ongoing marketing execution.

As client demand grew, LeLo Consulting needed a more scalable way to support execution without depending only on costly U.S.-based hiring.

Business Challenge

Marketing Delivery Under Pressure

LeLo Consulting needed to expand its digital marketing execution capacity while keeping delivery efficient, flexible, and commercially sustainable.

The main challenges included rising delivery costs, slower hiring cycles, and the need to adjust resources as client workload changed.

High cost of U.S.-based marketing talent.

Need for faster execution support

Flexible capacity across multiple client projects

Reduced internal delivery pressure

The Solution

MedSoft Support

MedSoft provided offshore digital marketing professionals to support LeLo Consulting’s day-to-day marketing execution and client delivery needs.

The support covered content coordination, SEO support tasks, social media execution, campaign assistance, website content updates, reporting coordination, and workflow support.

This allowed LeLo Consulting to move faster from strategy to execution while keeping costs under control.

Delivery Approach

Flexible Marketing Extension

MedSoft worked as an offshore extension of LeLo Consulting’s delivery team, helping support execution without fixed payroll burden, recruitment overhead, or long-term hiring commitments.

The model focused on practical support, clear task ownership, and reliable daily delivery.

The offshore team supported:

SEO task coordination

Website content updates

Social media execution

Campaign support

Reporting coordination

Daily workflow assistance

Business Impact

Scalable, Cost-Efficient Delivery

The engagement helped LeLo Consulting maintain momentum, support more client work, and reduce pressure on its internal team.

By using offshore digital marketing talent, the client achieved more than 50% cost savings compared with equivalent U.S.-based hiring alternatives, while keeping the model flexible and commercially efficient